ABOUT

Tati Baker is a London-based presenter and content creator with over seven years of experience across live television, digital media, branded content, radio and red carpet events and a growing social media following. Known for her magnetic energy, quick wit, and natural ability to put people at ease, Tati thrives in fast-paced, high-pressure environments — always keeping things fun, dynamic, and engaging

With a sharp instinct for connection and an eye for storytelling, she’s worked with top-tier platforms like Channel 4, BuzzFeed, TikTok, and Riverside Radio, building a reputation as a standout presenter with both polish and personality. As well as working with large brands, she has also worked with a range of smaller brands and platforms over the years, wether that be creating UGC content, producing and writing content or presenting it, from creating content for the youth music awards and DJ mag awards to hosting series for property London and the national film and television school.

Live work is where she shines brightest. With thousands of hours of live hosting under her belt, including live-streamed shows for TikTok and real-time competitions for GoodLife+, she’s developed a rare confidence and spontaneity on camera. Most recently, she covered the UK’s Strongest Man competition final, hyping up an arena of thousands, interviewing athletes, and creating behind-the-scenes content for national insurance company My Claim Group — showing her strength (literally and figuratively) in front of large, passionate audiences.

But it’s in motorsport presenting that Tati’s passion truly kicks into gear. Her journey began with FIA Formula E, creating content on-site from international circuits. Since then, she’s gone on to interview drivers in the pit lane at Brands Hatch, host celebrity talent at the Netflix F1 Academy premiere, and create polished automotive content at GoodLife+, where she fronts supercar giveaways, talks performance specs, and represents sponsor F1 Academy champion Abbi Pulling. Along with this she also creates her own automotive content. She also recently worked with Chinese EV brand BYD for their London launch, showcasing cutting-edge design and global innovation through social-first content.

Tati’s ultimate goal is to carve out a leading voice in motorsport presenting, whether that’s Formula 1,2 or E, GT Cup, or trackside coverage around the world. With a deep passion for the sport, a strong foundation in live broadcast, and a presenting style that’s fun, knowledgeable and completely authentic, she brings a fresh, fan-first approach to the paddock.

Outside the track, Tati blends her love for fashion, beauty, travel and lifestyle into partnerships with brands like AllSaints and has contributed written content to Stylist and Grazia. But no matter the topic, her presence is unmistakable: fun, warm, and completely at ease in front of any camera or crowd.

Tati isn’t just a safe pair of hands — she’s a spark. A presenter who can steer a live show, charm a nervous guest, hype up an audience of thousands, and always keep things interesting. She’s ready to take motorsport — and live presenting — up a gear.